Is it time to become CEO of ‘You Inc.’? 


Much is being made of The Great Resignation, a pandemic inspired phenomenon where workers of all ages are resigning in droves . . . 20 million Americans in the second half of 2021 alone.


According to a recent Nielsen study, the appeal of being in control, leading a purposeful life, and being good to the planet are the main reasons employees don’t want to continue ‘working for the man’ and are striking out on their own.

While media coverage leads one to assume that quitting your job to do ‘your own thing’ is a domain reserved for disenchanted Millennials and Gen Z, the reality is quite different.

When it comes to start-ups, 45 really is the new 25. The siren call of entrepreneurship isn’t just for kids anymore. 

In our surveys and salons, LEANING OUT followers rank ‘starting my own business’ as a top post-career endeavor (and the reasons echo Nielsen’s findings).


Should our late-career women followers decide to pursue the entrepreneurial path, they would not be demographic outliers. NBCS* reports that 60% of people who start small businesses are between the ages of 40-60, with the highest percentage in the 50-59 age bracket. 

This issue’s blog author, Marge Watters, is an entrepreneurship expert, both from personal experience (founder of a hugely successful outplacement firm) and from coaching countless professionals through their career transitions. In her blog, ‘Appoint Yourself CEO of ‘You Inc.’ Marge shares practical, actionable advice and poses the foundational questions you need to answer — for yourself — before striking out on your own.

The good news. Whether you are 18 or 80, maybe now is the time for you to become the CEO of You Inc.!

Trish Wheaton

P.S. Check out the SPOTLIGHT section for a link to our new Resources page where, among other resources, you’ll find an array of business services that support the unique needs of entrepreneurs.


*National Business Capital and Services



Photo credit: RJ Kern